Inside PR
Inside PR is a weekly Canadian podcast about public relations. Agency veterans Terry Fallis, David Jones and Martin Waxman co-host the half-hour show. Each week, the guys will take a look under the hood of the public relations industry, explore topical and provocative issues, discuss listener comments, and even interview an interesting guest or two. Inside PR welcomes and depends on listener comments to ensure the continuing relevance of the show. Listeners can comment directly on the podcast blog at www.insidepr.ca or, even better, send in an audio comment to insideprcomments@gmail.com. If you’re already a business communicator or are looking to break into public relations, or even if you’re in another field but understand that communications, reputation, and image make and break organizations, listen to Inside PR.

Comments? Send us an email or an audio comment to insideprcomments@gmail.com, visit the Inside PR Blubrry site, or leave us a comment on the Inside PR show blog.

This week on Inside PR Terry Fallis, David Jones, and Martin Waxman discuss the notion of messages and messaging.

Show Notes:

00:27 Dave opens the show.

00:52 Dave congratulates Terry of the "Podcasting is Dead" show with Joe Jaffe.

02:18 Dave mentions Julie's farewell post.

02:44 Dave introduces the main topic of discusses: The notion of messages and messaging, based on what Phil Gomes of Edelman wrote on his blog.

15:12 Terry discusses the positive role of social media in messages in PR.

17:01 Dave brings up the top of the ability to an effective communicator or spokesperson.

21:29 Dave mentions Paul Bates, and an example of an ideal spokesperson.

27:25 Dave wraps up the show.

Our theme music is Streetwalker by Cjacks and is courtesy of the Podsafe Music Network; Roger Dey is our announcer.

This week’s episode was produced by Janna Guberman.

Direct download: IPR_145_FINAL.mp3
Category: podcasts -- posted at: 10:03 AM
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